How can we create buildings with a modular design, but without a modular look? MVRDV Partner Jan Knikker gives a lecture on this topic at the University of Coventry. The lecture is part of an online series organised by the Coventry Architecture Society. Jan Knikker shares MVRDV’s vision and experiences with modular design and gives tips on how to implement modularity in design processes. 

‘Perhaps we should try to create a European skyscraper, which has the qualities of a small European town.’ – Jan Knikker 

As Partner at MVRDV, Jan Knikker leads the Contracts, Business Development and Public Relations efforts, forming a client-oriented, fast, and strategic studio that includes a strong visualisation team. He leads MVRDV’s branding efforts and has overseen the practice’s rapid expansion into new markets, focusing on solutions for global issues through its architecture and urbanism.